UX Researcher, ChaiOne
Lecturer, University of Houston- Downtown
Doing a Favor For a Friend, University of Houston- Clear Lake
Contributing Editor, Platypus: The CASTAC Blog
is a anthropologist of media and technology with a primary focus on Japan. Her dissertation / manuscript is on the development of interactive, social television in Japan as a tool for resistance to censorship. During the 2016-17 academic year she is a Visiting Research Fellow at Rice University, and an anthropology instructor at the University of Houston-Downtown. She also somehow works full-time as a UX Researcher for ChaiOne, in Houston, TX.
Contributions to Platypus: The CASTAC Blog
I was only a couple of months into my fieldwork when I met Masa. I had been focusing my attention on innovation and politics within the major Japanese TV networks, but he drew my attention to a different kind of media organization: The Free Press Association of Japan, now defunct. At the time, he identified with its founder, Takashi Uesugi, who had made a name for himself as one of the country’s most prominent crusaders for Japanese journalism reform.
Masa liked anyone who flouted convention, and the mainstream media’s disparagement of Uesugi for not having attended a high-ranked university only served to endear him further to Masa, who himself had not attended college. It was from Masa that I first heard about chemtrails (kemutoreiru) – the notion that the white trails that aircraft leave in their wake represent a chemical form of meteorological or biological manipulation. He began forwarding me articles and links to documentaries exposing Japanese and American government cover-ups. Unemployed, he spent most of his days on the Japanese bulletin board, 2ch (ni chan). He was my first encounter with the Japanese internet alt-right (the netto uyoku), the beginning of an inadvertent deep-dive into one of the most vocal factions in the Japanese internet. (more…)
Something big happened on October 27. Something unprecedented. And like much high-level change that impacts the Internet’s basic infrastructure, this change came down to the actions of a handful of carefully chosen people. It involved a ceremony straight out of a sci-fi movie–seemingly rife with opportunity for espionage, intrigue, or a massive telegenic heist. For STS-focused social scientists, this story is compelling for the layers of trust involved, and the way technical security and human relationships intersect. That something so critical to global infrastructure can be reduced to concepts like duty and accountability is neither surprising nor novel, per se—but it is remarkable.
But let me backtrack, as this is really about two news stories.
Friday, October 21, 2016 saw a massive disruption in internet traffic, particularly for the Northeastern United States. The outage, a distributed denial of service attack (DDoS) started at 7am EST, appears intended as a show of force, and was directed at New Hampshire-based Internet infrastructure company Dyn. (more…)
It’s not a new idea, but the term “influencer” likely has not crossed the desks of those outside the world of marketing and advertising. On the surface, it’s a relatively straightforward concept: some individuals have more of an audience online than others. Among these, some have a knack for recommending products or services that are then purchased by others.
For anthropologists and media researchers, the concept of an influencer recalls Bourdieu’s theory of social capital, and is a contemporary example of the kinds of influence addressed in social and actor/network theory (see here and also here). Attempting to understand the social uses of technology without considering monetization and the role of commerce is to ignore one of the strongest forces driving interpersonal dynamics online. Therefore, my intention here is to argue for both the relevance of “influencers” as an emerging concept, but also to highlight the ways in which it extends historical advertising concepts. (more…)